Drake continues to make history with the success of his music.
According to The Verge, Drizzy’s newly-released playlist More Life has already broken records — in particular, his own.
More Life has been streamed on Apple Music 300 million times in just its first week, surpassing the number he set withViews, which hit 250 million after its first week.
More Life not only broke records on Apple Music, it also set the first-day album stream on Spotify with over 61 million plays.
Apple Music credits it’s streaming radio servie, which includes Drake’s OVO Sound Radio, for the mindblowing numbers.
“It’s the biggest radio station in the world. There’s no way you’re going to find another station that has as many concurrent listeners and audience-wise as Beats 1, period,” Larry Jackson, Apple Music’s head of content, told The Verge. “If you rewind back to July of 2015, and those records that rolled out like ‘Back to Back,’ — ‘Hotline Bling’ debuted on OVO Sound Radio first, ‘Charged Up’ debuted there first — all these records debuted in a space that was really still new and nascent, and [Drake] made it his own. You can glance over it, but we created this idea that was really great for him, and he took advantage of it.”
Drake is unarguably one of the most successful performers in the world. Now, it looks like he’s only competing with himself.
Source: BET
