Multiple award winning Ghanaian Bank, Fidelity Bank Ghana Ltd., has been adjudged the Most Socially Responsible Bank in Ghana at the 14th Ghana Banking Awards held under the theme: Identifying and Rewarding Excellence in the Banking Services Proposition.
Acknowledging the honour, Dr. William Derban, Director of Inclusive Banking and Corporate Social Responsibility (CSR), emphasized Fidelity’s commitment to promoting sustainable socio-economic development in Ghana.
“As Ghana’s largest private sector bank, we have a holistic view of corporate social responsibility which we take very seriously. Leveraging on our core expertise, finance, we continue to improve the lives of scores of Ghanaians across the country through our various partner and employee engagement programmes,” Dr Derban said.
Under its “Charity @ Work” initiative, Staff of Fidelity Bank volunteered their time and resources to communities that the Bank operates in.
The Director of Human Resources, Mr John Maxwell Addo, stressed that beyond volunteering, staff also contributed in cash and kind to support various underprivileged persons through institutions such as the New Life Orphanage,SOS Children’s Village Tema and the New Horizon Special School.
In 2014, the Bank also undertook a series of life style seminars that were aimed at improving the quality of life of employees and their families. These included paternity leave, the acquisition of 1,500 e-learning licenses for all categories of staff and establishment of a Women’s Forum to drive gender issues.
According to Dr. Derban, Fidelity’s projects in 2014 beyond staff volunteering ranged from financial inclusion and education to child development, rural finance and women’s economic empowerment.
“Fidelity partnered with CARE International and the United Nations Capital Development Fund (UNCDF) to provide Smart Accounts and financial literacy to over 200 women’s savings groups in rural communities in the three Northern regions.
“We also collaborated with GIZ to distribute over 100,000 educative leaflets on savings, insurance, investments and credit to Ghanaians. This award is a motivator for us to continue to partner with our customers, donor and NGO partners and government bodies to build better lives and a more sustainable Ghana,” he said.
